Ken Garff Hyundai Downtown had a conference room that needed an update that a fresh coat of paint just wouldn't fix. I was tasked to design a system of wall graphics with the Ken Garff values and brand statement to help keep employees motivated and aligned with the company's core mission.
What began as a one-off project has turned into a much larger initiative in stores throughout the country. The challenge that we quickly discovered was that each dealership we work with is vastly different. We needed to expand this into a universally versatile system that could be scaleable to any size wall and be able to easily change the color to match the motif of any dealership. We are currently in the process of having graphics installed in several dealerships in Utah and California.
Thanks for checking out this project.